It is true: the best solution is not state intervention. I wanted to comment on Anonymous' (3:39 pm) post. I'm glad to be reading it again, however. My wife's been keeping up, but I got inundated w/ work. I'm back on your blog now from a long hiatus. I know a consumer who will provide expert testimony if asked. The Maple Producers Association recently heard back from the state, which said it is looking into the issue. Its cheaper price could additionally sway purchasing decisions. Van Glad said the letter, which was also sent to local and state elected officials, further questioned why the Log Cabin product was shelved in such close proximity to real maple syrup. “It misleads th e consumer into thinking they are buying real maple syrup,” Van Glad said. He knew about the product, as the New York State Maple Producers Association (he sits on its Board of Directors) sent a letter of complaint in September to the New York State Department of Agriculture and Markets questioning Log Cabin’s labeling and packaging. I mentioned this episode to Tony Van Glad, who sells his maple syrup (photo, below) at a local farmers’ market. “It was in the jug and it said ‘All Natural,’” she said. Her reason was straightforward and typical. One of my clients just bought this Log Cabin product to improve on the Aunt Jemima syrup her family was previously consuming. Instead, its ingredients are “syrup (brown rice, sugar, maple ), water, natural flavor, xanthan gum (natural thickener), caramel color, citric acid.” Technically, it is all natural-dog doody is all natural as well-but the labeling and packaging also make it mighty deceiving. The product, though, is not real maple syrup. Log Cabin recently released an “all natural syrup” that comes in a jug resembling an authentic maple syrup jug (photo, right). The all natural syrup consists of brown and white sugar, brown rice syrup, water, natural flavoring, and citric acid as a preservative and xantham gum as a thickener.Here's additional evidence that the marketing ploys employed by the processed foodstuffs companies work.
LOG CABIN SYRUP INGREDIENTS FREE
The sugar free Log Cabin syrup is mostly made of water and sorbitol. The lite version of Log Cabin syrup contains the same ingredients but more water and natural sugar than corn syrup when compared to the original recipe. It also contains minor amounts of preservatives, salt, caramel coloring, and artificial and natural flavoring. The main ingredients of the original Log Cabin syrup are sugar, corn syrup, and water. There are three different varieties to meet different dietary needs including the original recipe, the lite recipe which boasts 45% fewer calories, the sugar free recipe with no sugar and 90% fewer calories, and the all natural recipe with no high fructose corn syrup or artificial flavors or sweeteners. Log Cabin syrup has a rich maple flavor that is thick and sweet – the perfect topping for any breakfast food. When it was owned by Aurora Foods in the late 1990s and early 2000s, Log Cabin syrup worked with the National Park Service on historic log cabin restoration projects throughout the country. Log Cabin syrup has been bought out several times over its 134 year history including by popular brands such as General Foods, Kraft, Aurora Foods, Pinnacle Foods, and Conagra. Towle formulated the famous brand of syrup and named it in honor of Abraham Lincoln who was famous for growing up in a log cabin. Log Cabin syrup has been an American staple for livening up breakfast foods such as pancakes, waffles, French toast, and more since 1887.
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